New students who are entering the college for the first time should follow the version on this page.
Show me the April 4, 2017, web published version.
Show me what changed in 2017-2018.
(Level I Certificate)
Brookhaven and Cedar Valley only
- Students pursuing this certificate are waived from the Texas Success Initiative (TSI) standards, but must meet course prerequisites.
- Students must earn at least 25% of the credit hours required for graduation through instruction by the college awarding the degree.
BHC Degree Plan Code: C1.BH.SALESMKT.18
CVC Degree Plan Code: C1.CV.SALESMKT.18
This certificate program will prepare students for entry-level employment in sales and marketing. Emphasis will be on the foundations of marketing and effective communication.
|MRKG 1302||Principles of Retailing||3|
|MRKG 1301||Customer Relationship Management||3|
|ENGL 1301||Composition I||3|
|MRKG 1311||Principles of Marketing||3|
|MRKG 2333||Principles of Selling||3|
|MRKG 2349||Advertising and Sales Promotion||3|
|Minimum Hours Required||21|
+MATH Elective - must be selected from the AAS Core Options for Mathematics.
NOTE: Students enrolling in this program who plan to transfer to a four-year institution should consult an advisor or counselor regarding transfer requirements and the transferability of these courses to the four-year institution of their choice.