2020 - 2021 Dallas College Catalog

2020 - 2021 Catalog
Program: Internet Development Technologies
Degree Plan: Internet Marketing Certificate

(Level 1 Certificate)

El Centro campus only

ECC-Deactivated September 1, 2018

  • Students pursuing this certificate are waived from the Texas Success Initiative (TSI) standards, but must meet course prerequisites.
  • Complete at least 25% of the credit hours required for graduation through instruction by Dallas College.

Degree Plan Code: C1.IDT.MRKT.17

This certificate provides training in emphasizes online web marketing solutions that are prevalent in today's business environment. Areas of study include project analysis and design, marketing research, and managing web site development projects.

Prerequisites: A working knowledge and understanding of personal computers and operating systems obtained in ITSC 1401 or BCIS 1405 or COSC 1301 or equivalent experience approved by Information Technology personnel.

Course Course Title Credit Hours
IMED 1301 Introduction to Digital Media 3
IMED 1416 Web Design 1 4
ITSE 1429 Programming Logic and Design OR 4
ITSC 1415 Project Management Software (4)
ITNW 1274 Managing Web Site Development Projects 2
MRKG 2312 e-Commerce Marketing 3
Semester Total 16
Course Course Title Credit Hours
ITSE 2409 Database Programming 4
IMED 2313 Project Analysis and Design 3
INEW 2320 Web Analytics 3
Semester Total 10
Minimum Hours Required 26

NOTE: Students enrolling in this program who plan to transfer to a four-year institution should consult an advisor or counselor regarding transfer requirements and the transferability of these courses to the four-year institution of their choice.