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Program: Marketing Careers
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| Key: | New Content |
(Level I Certificate)
Brookhaven and Cedar Valley only
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Students pursuing this award program are required to meet Texas Success Initiative (TSI) standards and course prerequisites. - Students pursuing this certificate are waived from the Texas Success Initiative (TSI) standards, but must meet course prerequisites.
- Students must earn at least 25% of the credit hours required for graduation through instruction by the college awarding the degree.
Degree Plan Code: C1.MRKT.CUST.SERV.12
BHC Degree Plan Code: C1.BH.CUSTSERV.14
CVC Degree Plan Code: C1.CV.CUSTSERV.14
Brookhaven College and Cedar Valley College have been awarded Program Recognition status by the Texas Skills Standards Board (www.tssb.org) for integrating the Customer Service and Sales Skills Standards as established by the National Retail Federation's Sales and Service Voluntary Patnership (http://www.salesandservice.org).
This certificate program is designed to prepare students for marketing career opportunities in all areas of customer service.
| CREDIT HOURS |
SEMESTER I
| MRKG 1311 | Principles of Marketing | 3 |
| BUSI 1301 | Introduction to Business | 3 |
| MRKG 1301 | Customer Relationship Management | 3 |
| +Elective | MATH Elective | 3 |
SEMESTER II
| ENGL 1301 | Composition I | 3 |
| MRKG 2333 | Principles of Selling | 3 |
| MRKG 1381 | Cooperative Education-Marketing/Marketing Management, General | 3 |
| 9 |
| Minimum Hours Required |
+MATH Elective--must be selected from the AAS Core Options for Mathematics.
NOTE: Students enrolling in this program who plan to transfer to a four-year institution should consult an advisor or counselor regarding transfer requirements and the transferability of these courses to the four-year institution of their choice.